We are Wa no Kaori, a Kyoto-based shop delivering Japan’s traditional incense culture across Japan and around the world.

We offer a carefully curated selection of high-quality products from trusted incense makers throughout the country—each reflecting the craftsmanship and tradition of Japanese artisans.

From first-time users to long-time incense lovers, we provide a variety of trial sets to make it easy for everyone to enjoy and explore different scents.

The scent evokes the tranquility and elegance of Kyoto.
Inspired by the unique and rich fragrances from different regions of Japan, we hope to share the beauty and comfort of traditional Japanese incense with the world.
Our mission is to deliver these timeless scents not only across Japan, but to people everywhere.

We invite you to enjoy a moment of calm with the fragrance of Japanese culture.