We’re excited to introduce the first wave of Kousaido’s 2025 incense collection, newly arrived at Wa no Kaori Incense.
Kousaido, a Kyoto-based fragrance brand, is known for blending tradition with modern sensibility. This year’s new lineup brings fresh inspiration with two unique series: long stick incense for emotional resonance and cone incense crafted for rich, natural aroma.
🌿 SENSE OF INCENSE – Long Type
This 2025 series is inspired by the idea of “sense of wonder”—the awe and quiet thrill we feel when connecting with nature or beauty.
Each blend is designed to awaken the senses and evoke deep emotional responses through fragrance.
Lineup (25 sticks per box):
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MUSK / VANILLA – Gentle, sweet and comforting
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CHOCOLATE / ROSE – Deep and mysterious with anise and patchouli
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LILY / JASMINE – Fresh floral with notes of jasmine and rose
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LAVENDER / MOSS – Earthy and relaxing like a forest breeze
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CHARDONNAY / MUSK – Fruity and light, perfect for uplifting moments
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ROSE / GERANIUM – Green floral with natural elegance
👉 Explore the SENSE OF INCENSE (Long Type) series
🔥 INCENSE CONES – 10 pieces
Also released in 2025, this series offers premium cone incense made with natural sandalwood and botanicals.
Each blend is carefully crafted by specialists to bring depth and clarity to your living space.
Lineup:
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PALOSANTO – Slightly sweet and refreshing, like a quiet walk in the woods
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WHITE SAGE – Calm and clean, a sacred herb for purification
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FRANKINCENSE – Deep and resinous, ideal for meditation and stillness
👉 Explore the INCENSE CONES series here
This is just Part 1 of our introduction to Kousaido’s 2025 releases.
Stay tuned for Part 2 and Part 3, where we’ll continue to share more inspiring incense from this year’s lineup.